McDonalds Happy Meal Lawsuit

A nutrition watchdog group will sue McDonald’s if the fast-food chain continues to use toys to promote Happy Meals. According to the nonprofit Center for Science in the Public Interest, using toys to lure small children into McDonald’s is unfair and deceptive marketing and is illegal under various state consumer protection laws. CSPI today served McDonald’s a notice of its intent to sue, fulfilling a legal requirement of several states in which CSPI might bring the lawsuit. 

“McDonald’s is the stranger in the playground handing out candy to children,” said CSPI litigation director Stephen Gardner. “McDonald’s use of toys undercuts parental authority and exploits young children’s developmental immaturity—all this to induce children to prefer foods that may harm their health. It’s a creepy and predatory practice that warrants an injunction.”

Photo Credit: Jeff Cronin
CSPI will sue McDonald's if it continues to use toys
to market directly to small children.

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